DESIGN MANAGEMENT

SERVICE DESIGN

The new trend in branding is the Consumer Shopping Journey especially since E-commerce has become a fixed part of the sales process.

Now experience and excellent services are even more important. With consumers posting their positive and their negative experience, sales can jump or drop over-night.

ORANGE BRANDING helps the client understand the complexities of the online and offline retail experiences of consumers. We provide tips and design the process of the purchase cycle so that it matched the brand level, brand ambitions and budget of the client.

SERVICE DESIGN is part of the complete brand experience and product experience. Brands want to engage with their clients for a long-term because its created customer loyalty, brand equity and returning sales. As designers we feel very confident on how to design the full cycle of the sales, because we work on an end-consumer level and not from abstract data sheets.

ORANGE BRANDING has managed stores in China and Amsterdam, we set-up our own manufacturing and own our own coffee chain store. We know better than anyone how important the design of our services to keep our clients.