INNOVATION STRATEGY

PMT – INNOVATIONS

A simple Three-Dimensional way to assess
Innovation for your brand,

Using PMT combinations makes it easier to understand where you stand and where you are going, while assessing the required skills and capabilities you need to further your brand to the next level… In INNOVATION, we have the three variables we can play with:
• Product
• Technology
• Market
Depending on the client and product, we can select one, two or all three variables and “INNOVATE” …

PMT – INNOVATIONS

A simple Three-Dimensional way to assess
Innovation for your brand,

Using PMT combinations makes it easier to understand where you stand and where you are going, while assessing the required skills and capabilities you need to further your brand to the next level… In INNOVATION, we have the three variables we can play with:
• Product
• Technology
• Market
Depending on the client and product, we can select one, two or all three variables and “INNOVATE” …

PRODUCT INNOVATION

Related to all the product related
variables and items around it:

Product variables that include: How to use it,
how to experience it, how it looks (design),
how it feels, how it is packed, how it is
combined, and how it is built as a concept…

Read More →

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PRODUCT INNOVATION

Related to all the product related
variables and items around it:

Product variables that include: How to use it,
how to experience it, how it looks (design),
how it feels, how it is packed, how it is
combined, and how it is built as a concept…

Read More →

TECHNOLOGY INNOVATION

We look with the client what the
innovative can look like at first,

While at the same time check if it is do-able
within the organization with the existing
staffing. Likewise, the innovation strategy
should lead to a long-term brand vision…

Read More →

TECHNOLOGY INNOVATION

We look with the client what the
innovative can look like at first,

While at the same time check if it is do-able
within the organization with the existing
staffing. Likewise, the innovation strategy
should lead to a long-term brand vision…

Read More →

MARKET INNOVATION

Market innovation is more process
based and can involve:

organization management, Services management,
Business Development, Creating new E-commerce
strategies, developing new sales
channels by clever positioning…

Read More →

MARKET INNOVATION

Market innovation is more process
based and can involve:

organization management, Services management,
Business Development, Creating new E-commerce
strategies, developing new sales
channels by clever positioning…

Read More →

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