METTSHE

CLIENT

Mettshe is a Shenzhen-based supplier of yoga products.

SERVICES

Brand Strategy
Visual Identity Design
Corporate Identity Design
Packaging Design
Marketing Collaterals Design

“WE WANT TO CREATE AN INTERNATIONAL LEVEL BRAND THAT COMBINES ATHLETICISM, LEISURE AND FASHION”

CHALLENGE

Though Mettshe has rich experience in production, but not much in brand building and design; they want a basic brand that is not complicated but has a strong identity and can be rolled out fast on E-commerce.

“CREATE A MEANINGFUL BRAND THAT GUIDES PEOPLE TO IMPROVE PERSONAL WELL-BEING, TO EMBRACE LIFE, AND TO FIND THE BALANCE”

SOLUTIONS

Orange Branding provided its Branded Cross-border Ecommerce (BCE) program and service to METTSHE in Shenzhen, China. With our integrated approach of:

  1. Brand
  2. Product
  3. Activation

We developed with the client in parallel sessions the full brand in 90 days, from ZERO to online.

Strategy, Brand Positioning, Brand Identity Design, Product Range Planning, Product Design, Ecommerce Packaging Design, Marketing Communication Design, Ecommerce DTC Shop design, Amazon platform Design, Social Media set-up and design

“FREE MIND
LIGHT BODY
PURE HEART”

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